The San Francisco Zoo campaign appeals to those with giving hearts to step in and help out those animals in need. As this ad playfully jokes about, until animals have been domesticated to the extent that they can work side by side with us at the office, they are dependent on the generosity of humans to lead healthy lives.
Conceived and executed by 'twofifteenmccann,' an ad agency based in the United States, the San Francisco Zoo campaign imagines what it would be like if animals were capable of working in a traditional office setting. These impossible images are paired with statements such as, "Once giraffes are able to make sale quotas, they'll no longer depend on your company's donations."
Office Animal Ads
The San Francisco Zoo Campaign Asks for Workplace Donations
Trend Themes
1. Animal-friendly Office Environments - Creating office environments that are friendly for animals and promote their well-being can be a disruptive innovation opportunity.
2. Human-animal Interaction Technologies - Developing technologies that enable meaningful interaction and collaboration between humans and animals in office settings can be a disruptive innovation opportunity.
3. Charitable Workplace Initiatives - Implementing workplace initiatives that encourage employees to donate to animal welfare organizations can be a disruptive innovation opportunity.
Industry Implications
1. Advertising and Marketing - The advertising and marketing industry can explore creative campaigns that promote animal-friendly initiatives in the workplace.
2. Architecture and Interior Design - The architecture and interior design industry can design office spaces that incorporate elements for the well-being of animals, fostering a positive and inclusive work environment.
3. Technology and Software Development - The technology and software development industry can create innovative tools and applications that facilitate human-animal interaction and collaboration in office settings.