Automated TV Calibrators

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Samsung EZCal Adjusts for Cinema-Level Viewing Quality

At the all-digital CES 2021, Samsung will be debuting C-Lab Inside projects like the Samsung EZCal. This automated solution for calibrating TV picture quality helps to create cinema-level viewing experiences and great color accuracy. The application is designed to save TV viewers from having to work with an expert or use a dedicated tool to get their TV screen just right for viewing movies.

WIth theaters closed and Hollywood changing the way movies are released to the public, people are relying on their at-home entertainment centers to provide high-quality experiences. This innovation from Samsung's in-house idea incubation program promises to take care of perfectly correcting a TV's colors automatically for the best viewing experience at home.
Trend Themes
1. Automated TV Calibration - With the rise of at-home entertainment centers and the need for high-quality viewing experiences, there is an opportunity for disruption with automated TV calibration solutions like Samsung EZCal.
2. Cinema-level Viewing Experiences - As people seek to replicate the movie theater experience at home, there is a trend towards innovation like Samsung EZCal that promises to create cinema-level viewing experiences and great color accuracy without the need for an expert or dedicated tool.
3. At-home Entertainment Solutions - As people continue to spend more time at home due to COVID-19, there is a trend towards innovation like the Samsung EZCal that enhances the at-home entertainment experience and allows for a cinematic quality without the need for a dedicated tool or expert assistance.
Industry Implications
1. Consumer Electronics - Companies in the consumer electronics industry have the opportunity to disrupt the market with automated TV calibration solutions like the Samsung EZCal, that enhance the at-home entertainment experience and replicate the cinematic quality of theaters at home.
2. Home Theater - The home theater industry can innovate with solutions like Samsung EZCal that take care of perfectly calibrating a TV's colors automatically and enhance the overall viewing experience to create a cinematic quality and experience at home.
3. Movie Industry - With the changes brought by COVID-19, the movie industry can partner with companies like Samsung to promote solutions like Samsung EZCal that enhance the at-home viewing experience to ensure their movies are presented with great color accuracy and cinema-level viewing experiences.

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