Certified organic wellness company Momotaro Apotheca offers a multi-use topical 'Salve' that soothes and cools using its unique balm-to-oil formula.
The formula combines key ingredients like organic coconut oil, jojoba oil, tea tree oil, beeswax, and kokum butter. With the help of these ingredients, the vitamin-rich Salve melts into the skin to "instantly address vulvovaginal dryness, itching, and irritation." As Momotaro Apotheca explains, the Salve can be used to help protect the skin's moisture barrier, which helps to prevent "general irritation from sex, clothing, or exercise." Natural anti-inflammatories such as Echinacea, Calendula, and Goldenseal are also said to help with discomfort associated with symptoms of bacterial and yeast infections.
To use the product, Momotaro Apotheca recommends applying a dime-sized amount of the Salve as needed.
Balm-to-Oil Intimate Salves
Momotato Apotheca's 'Salve' Prevents Dryness and Irritation
Trend Themes
1. Balm-to-oil Formulas - The trend of balm-to-oil formulas presents an opportunity for skincare and wellness brands to create innovative products that offer multi-use benefits.
2. Organic Wellness Products - The trend of certified organic wellness products provides an opportunity for companies to develop natural and effective solutions for specific health concerns.
3. Natural Anti-inflammatory Ingredients - The trend of utilizing natural anti-inflammatory ingredients in skincare products offers an opportunity for brands to create products that provide relief from discomfort and irritation.
Industry Implications
1. Skincare - The skincare industry has a disruptive innovation opportunity to explore the balm-to-oil formula trend and create versatile products that address various skin concerns.
2. Wellness - The wellness industry can capitalize on the demand for certified organic products by developing innovative solutions that promote overall health and well-being.
3. Personal Care - The personal care industry can leverage the trend of natural anti-inflammatory ingredients to create products that provide relief and comfort for specific conditions and symptoms.