Fierce 90s-Inspired Fashion

The Russh Magazine June-July 2013 Editorial Stars Jourdan Dunn

Full of layered gold necklaces, cropped turtleneck shirts and baggy leather pants, the Russh Magazine June-July 2013 editorial revels in the fierceness of 90s fashion. In fact, model Jourdan Dunn could easily be a cross between Whitney Houston and Lauryn Hill. With those two singing sensations in mind, a woman wouldn't think twice about adopting these looks into their wardrobes.

The Russh Magazine June-July 2013 editorial was shot by photographer Benny Horne. The dark-haired beauty was styled by Gillian Wilkins, who pulled sexy pieces from the likes of Jean Paul Gaultier, J.W. Anderson, Proenza Schouler and Givenchy amongst others. Whether form-fitting and skin-revealing or billowing and covered, the outfits are undeniably feminine. They were perfected with two hairstyles and a flawless face.
Trend Themes
1. 90s Fashion Revival - There is an opportunity for fashion brands to reintroduce past trends and give them a modern twist, for consumers looking to try something new or nostalgic.
2. Layered Jewelry - Jewelry brands can explore layering affordable or high-end pieces to create bold statement looks that complement simple clothing styles.
3. Cropped Turtleneck Shirts - Companies in the fast fashion industry can integrate the cropped turtleneck style in their clothing, offering consumers more variety in their wardrobe.
Industry Implications
1. Fashion - The fashion industry can benefit from the trend of reintroducing past styles in their collections, as a way to appeal to a new demographic of consumers.
2. Jewelry - Jewelry brands can leverage the trend of layering jewelry by creating more collections with a variety of colors, designs, and textures to accommodate the growing demand.
3. Fast Fashion - Companies in the fast fashion industry can capitalize on the cropped turtleneck trend by offering affordable pieces to consumers, with options to mix and match with other clothing.

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