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Russ McIntosh Creates Pieces that are Intensely Surreal

Russ McIntosh is the king of surrealism when it comes to his numerous artworks. His collection ‘Mindscape’ features fantastical, colorful and spacey images, with one of his most recent works being inspired by the film TRON: Legacy.

There are more to the pictures than meets the eye! Russ McIntosh often hides things in his works, so you’ll have to look closely to truly grasp the meaning of each image.

Implications - With so many harms done to the planet each day, consumers are looking for ways to protect it. Products featuring a green-friendly aspect are appealing to those who want to create a sustainable environment for the future. In order to stay relevant, companies could incorporate a eco-conscious element into their brand.
Trend Themes
1. Surreal Art - Opportunity for companies to collaborate with artists to create surrealistic designs and products that capture the imagination of consumers in unique and unexpected ways.
2. Hidden Meanings - Opportunity for companies to create interactive and engaging experiences for consumers by incorporating hidden elements and Easter eggs in their products or marketing campaigns.
3. Eco-friendly Products - Opportunity for companies to cater to environmentally conscious consumers by developing and promoting products that have a green-friendly aspect.
Industry Implications
1. Artistic Collaboration - Opportunity for art galleries and museums to collaborate with artists like Russ McIntosh to showcase surrealistic artworks and attract a diverse audience.
2. Interactive Marketing - Opportunity for advertising agencies and brands to create interactive marketing campaigns that incorporate hidden messages and engage consumers in a unique and memorable way.
3. Sustainable Consumer Goods - Opportunity for consumer goods companies to develop and promote eco-friendly products that align with the values of environmentally conscious consumers.

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