Rowing Blazers and '47 work in collaboration on a new collection of headwear together. The New York City fashion imprint and Boston headwear brand deliver a range of retro caps that are designed with corduroy materials. The snapbacks in the range join the brand's Fall/Winter 2022 capsule and it marks the latest project between the two.
The two deliver a range of Soft Cord '47 HITCH caps that are made from Rowing Blazers' Italian wide-wale corduroy. There are five teams highlighterd in the capsule including "the Boston Red Sox, the Los Angeles Dodgers, the New York Mets, the New York Yankees, and the San Francisco Giants." Each one has a traditional colorway and an alternate colorway.
Retro Corduroy Collaborative Headwear
Rowing Blazers and '47 Join Forces on a Headwear Capsule
Trend Themes
1. Corduroy Headwear - There is an opportunity to explore the use of corduroy materials in the headwear industry.
2. Collaborative Capsule - There is a trend towards fashion brands collaborating with headwear companies to produce limited edition capsule collections.
3. Retro Sports Teams Caps - There is a demand for retro sports team caps that incorporate nostalgic elements and classic logo designs.
Industry Implications
1. Fashion - Fashion brands can collaborate with headwear companies to produce unique and exclusive collections that incorporate different materials and design techniques.
2. Headwear - Headwear companies can explore the use of different materials, such as corduroy, to add a unique touch to their products.
3. Sports Memorabilia - There is an opportunity for sports memorabilia companies to produce retro inspired caps with classic team logos that appeal to nostalgia-seeking fans.