Despite the fact that winter is now in full swing, Häagen-Dazs is thinking ahead to warmer months with its new Rosé & Cream ice cream flavor. The dreamy new flavor will be the latest addition to the brand's popular Spirits Collection.
According to the foodie Instagram account @candyhunting, the new Rosé & Cream ice cream will be hitting store shelves in February. The post also reveals that the new ice cream will clock in at 310 calories per serving and is gluten-free. And though the new drink will be infused with real rosé wine, each pint will contain less than 0.5% alcohol by volume, so there's no risk of a hangover.
Though Häagen-Dazs' Spirits Collection has only been around for a year now, the boozy pints are a hit among consumers.
Creamy Rosé Ice Creams
Häagen-Dazs is Adding a Rosé & Cream Variety to Its Spirits Collection
Trend Themes
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Rosé & Cream Ice Cream — The new trend of infusing ice cream with rosé wine flavors creates a unique and indulgent dessert experience.
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Low-alcohol Ice Cream — The introduction of low-alcohol ice cream options provides an alternative for consumers looking for a lighter indulgence.
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Gluten-free Ice Cream — The rising trend of gluten-free ice cream caters to the growing demand for dietary alternatives and expands the market reach.
Industry Implications
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Food and Beverage — The food and beverage industry can capitalize on the trend of infusing alcoholic flavors into ice cream to attract and delight customers.
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Dessert and Frozen Treats — The dessert and frozen treats industry can explore the market potential of low-alcohol and gluten-free ice cream options to expand their product offerings.
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Health and Wellness — The health and wellness industry can tap into the rising demand for gluten-free ice cream and promote it as a guilt-free dessert option.