Augustinus Bader's best-selling Rich Cream has been upgraded to have an entirely plant-based formula. The new formula reflects the best aspects of the award-winning cream and improves upon it, although consumers will appreciate that the texture is just as rich and nourishing as ever. The luxurious super hydrator is ideal for normal to dry skin types and it harnesses the power of the brand's patented Trigger Factor Complex, plus hero ingredients like hyaluronic acid and hydrolyzed rice protein for a boost of hydration and skin-strengthening properties.
The Rich Cream was originally formulated with beeswax and lanolin, and without them, the new formula is 100% vegan. Augustinus Bader calls this "the ultimate sign of respect for nature."
Luxurious Plant-Powered Creams
The Rich Cream by Augustinus Bader Has an Upgraded Vegan Formula
Trend Themes
1. Vegan Skincare - Consumer demand for vegan skincare products provides a market opportunity for plant-based formulations.
2. Plant-based Formulations - Formulating cosmetics and skincare products with plant-based ingredients offers a sustainable and ethical alternative to traditional animal-derived ingredients.
3. Patented Ingredients - Creating unique patented ingredients and formulations can differentiate companies in the highly competitive skincare and cosmetics market.
Industry Implications
1. Cosmetics - Leaders in the cosmetics industry could create disruptive innovation in the market by prioritizing the use of sustainable and cruelty-free ingredients.
2. Skincare - The skincare industry could shift towards more sustainable and ethical practices by investing in plant-based formulations and ingredients.
3. Beauty and Personal Care - Beauty and personal care companies can differentiate themselves in the market by turning towards vegan and plant-based formulations that align with consumer values and ethics.