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The Organic Black Bean & Rice Tortillas Serve as a Healthy Chip Option

Good Health recently launched its new Organic Black Bean & Rice Tortillas to provide consumers with a better-for-you chip option. With a growing number of consumers concerned about what ingredients go into the foods they eat, Good Health's new tortillas offer a more nutritionally dense snack option.

The Organic Black Bean & Rice Tortillas are crispy, whole grain tortilla chips made from a combination of brown rice flour and black beans. The chips are then topped with Himalayan salt for a subtle flavor that pairs with everything from salsa to hummus. The chips are also infused with many of the same nutrients found in vegetables such as vitamin A and vitamin C. Additionally, the chips are free of hydrogenated oils, trans fat, artificial colors and preservatives.

Trend Themes

  1. Plant-based Snacks — Opportunity for brands to develop more nutritious, plant-based snack options to meet the needs of health-conscious consumers
  2. Better-for-you Snacks — Opportunity for brands to offer healthier snacking alternatives with more diverse choices
  3. Functional Ingredients — Opportunity to incorporate more nutrient-dense, functional ingredients like brown rice flour and black beans into snack products

Industry Implications

  1. Snack Foods — Snack food industry can capitalize on the growing consumer demand for healthier and more nutritious snack options
  2. Organic Foods — Organic food market can expand its offerings of nutrient-dense and functional snack products
  3. Health Food Industry — Health food industry can develop more plant-based, whole grain snack options with functional ingredients to meet the growing demand for healthy and nutritious snack choices

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