Designer Rhuigi Villaseñor and PUMA join forces and work on their second Suede project alongside one another. This time around, the duo take on the Suede Mid sneaker model and bring unique design elements throughout the ankle-hright sneaker. The shoe is entirely crafted from smooth black leather materials with a mostly muted look throughout.
There are notable looks by the forefoot overlay and the psychedelic patterning at the black and white laces wrapping around down to the heel tab. The tongue tab is exaggerated and has co-branding details nodding to both contributing efforts, seen also at the midsole, which is weathered for functional purposes. The Mid Suede sneakers are now available online at PUMA to shop.
Artful Chunky Collaborative Footwear
Rhuigi Villaseñor and PUMA Join on a Mid-Top Sneaker
Trend Themes
1. Collaborative Fashion Design - The partnership between fashion designer Rhuigi Villaseñor and PUMA presents an opportunity for other fashion brands to collaborate and create unique designs.
2. Creative High-top Sneakers - The development of high-top sneakers that incorporate unique design elements and patterns, as seen in the Rhuigi Villaseñor and PUMA collaboration, is a disruptive innovation opportunity for sneaker manufacturers.
3. Psychedelic Print Patterns - The use of vibrant and intricate patterns on fashion items, as seen on the laces of the Rhuigi Villaseñor and PUMA sneakers, presents an opportunity for textile and print manufacturers to explore new design options.
Industry Implications
1. Fashion and Apparel - The Rhuigi Villaseñor and PUMA collaboration highlights the potential for fashion brands to partner and create unique, high-quality garments and accessories.
2. Athletic Footwear - The innovative design elements present in the Rhuigi Villaseñor and PUMA sneakers mark a potentially disruptive shift for sneaker manufacturers to produce high-quality, high-top sneakers with unique design elements.
3. Textile and Print Manufacturing - The introduction of unique, intricate pattern designs as seen on the Rhuigi Villaseñor and PUMA sneakers signals an opportunity for textile and print manufacturers to explore new designs and techniques.