Jordan Brand unveils a new tonal iteration of the Air Jordan 6 sneaker model with the Reverse Oreo colorway palette to join its roster. The shoe is made with leather materials across the upper in a white tone for a premium feel and crisp look.
It is then detailed with the Jumpman logo found at the heel in black for a tonal contrast -- this is applied through embroidery application to stand out. The signature Oreo speckled detail is applied as well, as a nod to its namesake -- this can be seen at the midsole unit and heel tab section. The release is set for June 8th and is going to be available through the Nike SNKRS app.
Speckled Minimal Basketball Shoes
The Air Jordan 6 Sneaker Gets a Reverse Oreo Colorway
Trend Themes
1. Tonal Basketball Shoes - An emerging trend in the sneaker industry is the use of tonal colorways, such as the Reverse Oreo palette seen in the Air Jordan 6 sneaker model.
2. Premium Material Sneakers - There is a growing demand for sneakers made with high-quality materials like leather, as seen in the white upper of the Air Jordan 6.
3. Speckled Detailing - Sneakers with speckled details, like the Oreo speckling on the midsole and heel tab of the Air Jordan 6, are becoming popular among sneaker enthusiasts.
Industry Implications
1. Athletic Footwear - The athletic footwear industry can leverage the trend of tonal basketball shoes by creating more color options for customers.
2. Fashion - The fashion industry can incorporate premium material sneakers, like those made with leather, into their designs to offer a luxury sneaker option.
3. Sportswear Retail - Sportswear retailers can capitalize on the trend of speckled detailing by stocking sneakers with unique speckling patterns to attract sneaker collectors.