Experimental Reworked Streetwear

JOEGUSH Dropped Its REMA-KOUTURE Collection for Fall/Winter 2018

Seoul-based fashion label JOEGUSH would define itself as a remake label and it recently introduced its REMA-KOUTURE collection for the Fall/Winter 2018 season. The seasonal collection is full of reworked designs that are dominated by patchwork details. The selection is widely expansive and pushes the boundaries of deconstructed looks. There are style infusions of older punk sensibilities and Americana alt-rock -- the patchwork nods to the concept of disrupting balance and order. The shredded fabric latched onto the collection's camo pieces also reference the same idea.

Key pieces in the REMA-KOUTURE collection include the custom M-65 jacket, asymmetrical hoodies and distressed denim jeans—there's also the label's iconic tassel accessory that sees a goat-suede iteration with metal clips included in the capsule as well. The JOEGUSH Fall/Winter 2018 collection is set to drop online on October 1st.
Trend Themes
1. Reworked Streetwear - Disruptive innovation opportunity: Create a streetwear line that focuses on reworking and remixing vintage designs, pushing the boundaries of deconstructed looks.
2. Patchwork Details - Disruptive innovation opportunity: Incorporate patchwork details into clothing collections across various industries to create unique and eclectic designs.
3. Shredded Fabric - Disruptive innovation opportunity: Develop a sustainable fabric manufacturing process that embraces the shredded fabric aesthetic and incorporates it into multiple industries, such as fashion and home decor.
Industry Implications
1. Fashion - Disruptive innovation opportunity: Explore the use of reworked designs, patchwork details, and shredded fabric in fashion to create innovative and unconventional clothing collections.
2. Textile - Disruptive innovation opportunity: Experiment with new manufacturing techniques and materials to produce shredded fabrics for use in fashion, interior design, and other textile-related industries.
3. Home Decor - Disruptive innovation opportunity: Incorporate patchwork and shredded fabric techniques into home decor products to offer customers unique and visually striking options for interior design.

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