These Avery Dennison recycled labels are being launched by the brand as part of its expansion of its post-consumer recycled material product portfolio that can be used on a wide variety of products. The labels are achieved using 100% recycled fibers, and are targeted towards the wine, spirits, craft beer, cosmetics, food and beverage markets. The labels include the rNaturel Touch Craft, the rNoble Blanc and the rSable Blanc, which have thick, matte and smooth constructions, respectively.
The new Avery Dennison recycled labels are all wood-free and capable of being combined with additional products to increase overall sustainability like the rPLUS underlaminate that is made with 70% post-consumer recyclate for increased performance in icy or wet conditions.
Post-Consumer Product Labels
These Avery Dennison Recycled Labels Suit a Variety of Needs
Trend Themes
1. Post-consumer Recycled Labels - Opportunity for brands to improve their sustainability credentials by using post-consumer recycled labels on their products
2. Sustainable Packaging - Brands can reduce their environmental impact by using sustainable packaging solutions that incorporate post-consumer recycled labels
3. Green Marketing - Green marketing strategies can be improved by incorporating post-consumer recycled labels in brand messaging and product packaging
Industry Implications
1. Food and Beverage - Food and beverage brands can use post-consumer recycled labels to improve their sustainability and appeal to environmentally-conscious consumers
2. Cosmetics - Cosmetic brands can enhance their eco-friendly image by using post-consumer recycled labels on their packaging
3. Alcoholic Beverages - Alcoholic beverage brands can differentiate themselves with environmentally-friendly packaging solutions that incorporate post-consumer recycled labels