An important part of supporting peak physical performance is minimizing the risk of injury and Nike's React Infinity Run sneaker boasts an innovative design that may help with this. As part of an external study, researchers at the British Columbia Sports Medicine Research Foundation found that runners were able to cut injury rates by 54% while wearing this sneaker model as compared to a motion control shoe, and noted less pain in their knees and feet.
For decades, Nike has been studying why people get injured and it's not an easy task, as biomechanics are just as unique as runners.
Notably, the design of the React Infinity Run shoe has a soft and responsive platform, a widened midsole and a rocker-shaped bottom that helps to guide the foot as it makes the transition to different positions.
Injury-Reducing Sneakers
The Nike React Infinity Run Shoe Significantly Reduces the Risk of Injury
Trend Themes
1. Injury-reducing Sneakers - The rise of sneakers with innovative designs that reduce the risk of injury presents a disruptive innovation opportunity for athletic footwear brands.
2. Biomechanics-focused Footwear Design - Athletics and footwear brands should focus on designing sneakers that cater to the unique biomechanics of runners, creating an opportunity to disrupt the athletic footwear industry.
3. Performance Apparel That Reduces Injury - Athletic apparel manufacturers can innovate and disrupt the industry by creating apparel that reduces the risk of injury and improves athletic performance.
Industry Implications
1. Athletic Footwear - Athletic footwear companies can disrupt the market by designing innovative sneakers that cater to the unique biomechanics of runners, reducing the risk of injury and enhancing performance.
2. Sports Medicine - Sports medicine organizations can seize the opportunity to partner with athletic footwear companies to conduct external studies and evaluate footwear designs that minimize the risk of injury.
3. Athletic Apparel - The intersection of apparel and footwear technology creates disruptive innovation opportunities for companies that can design performance apparel that reduces the risk of injury and enhances athletic performance.