Opting for a hairstyle that is just as flattering during the day as it is at night is this glow-in-the-dark rainbow hair that creatively lights up at night under a black light. The colors feature added chemical pigments that react under black light to glow boldly illuminating shades that are vibrant and technicolor.
The illuminating hairstyle is a rather bold one, offering a multitude of colors added to tresses that react in the dark to a source of black lighting. The pigments in the bright colors such as red, pink, yellow, blue and green react under the light and give off an ambient glow making the hair visible in darkened atmospheres as well as in the day light.
The bold patterned hair speaks to a new wave of bold beauty and self-expression as consumers seek out unconventional and experimental hairstyles.
Glowing Fluorescent Hairstyles
This Rainbow Hair Color Creatively Glows in the Dark
Trend Themes
1. Glow-in-the-dark Hair - The trend of glow-in-the-dark hair offers an opportunity for salons and hairstylists to provide unique and eye-catching services that cater to consumers looking for unconventional hairstyles.
2. Chemical Pigments in Hair Color - The trend of using chemical pigments in hair color creates a disruptive innovation opportunity for cosmetic companies to develop new products that react to black light, allowing consumers to express their creativity through glowing hairstyles.
3. Bold Beauty and Self-expression - The trend towards bold beauty and self-expression opens up opportunities for beauty brands to create marketing campaigns and products that cater to consumers who are seeking unconventional and experimental hairstyles.
Industry Implications
1. Salons and Hairstylists - Salons and hairstylists can capitalize on the glow-in-the-dark hair trend by offering specialized services and products that cater to consumers who want to stand out with vibrant, illuminated hairstyles.
2. Cosmetic Industry - The cosmetic industry can capitalize on the trend of using chemical pigments in hair color by developing innovative hair products that react to black light, providing consumers with unique opportunities for self-expression.
3. Beauty Brands - Beauty brands have the opportunity to tap into the trend of bold beauty and self-expression by creating marketing campaigns and products that empower consumers to embrace unconventional hairstyles and express their individuality.