The Critter Cruiser has to be one of the cutest things I've seen so far. Made for hamsters, gerbils, rats, and mice, your furry friends will get the exercise of their life in these racing cars.
Just pop your pet into the Critter Cruiser, place him on the racing track and watch it drive away. I'm not sure if this is more amusing for the pets or for their owners!
Implications - **dig deeper (idea: personification of animals?)
Products that reference animals continue to make a major splash versus products that do not. The incorporation of animal-friendly designs is considered to me admirable and appropriate within society. Companies who are looking to appeal to consumer emotion should introduce animal-friendly products like these race cars for rodents.
Racecars for Rodents
The Critter Cruiser Lets Your Pet Exercise in a Pimp Ride
Trend Themes
1. Animal-friendly Products - Companies should introduce animal-friendly products like race cars for rodents to appeal to consumer emotion.
2. Incorporating Animals in Designs - Products that reference animals continue to make a major splash versus products that do not.
3. Personification of Animals - Exploring the idea of personifying animals could provide disruptive innovation opportunities in product development.
Industry Implications
1. Pet Accessories - The pet accessories industry should consider incorporating animal-friendly designs and products like race cars for rodents.
2. Toy Manufacturing - Toy manufacturers can explore incorporating animal themes and designs into their toy products.
3. Pet Care and Entertainment - Innovations like the Critter Cruiser offer new possibilities in pet care and entertainment industry.