Strong Simple Stilettos

The Rachel Roy Shoe Collection is Inspired by Manolo Blahnik

If you're a fan of footwear by Manolo Blahnik (and really, who isn't?), then you'll definitely be a fan of the Rachel Roy shoe collection. The fashion designer is launching her own line of covetable footwear, which offers a mix of polished ladylike pumps and chic stiletto booties in snakeskin, wool and suede, and features colors and prints ranging from cherry red and electric blue to polka dots and gingham.

Roy, whose mentor is Manolo Blahnik himself, has designed a shoe collection that she describes is for women who desire "strong and sexy" shoes. Says Roy, "My collection is just that — strong and sexy. It represents the woman I want to be." And with the line ranging in price from $195 for flats to $600 for boots, the Rachel Roy shoe collection represents the woman I want to be as well.
Trend Themes
1. Covetable Footwear - Disruptive innovation opportunity: Designing affordable yet stylish footwear collections that appeal to fashion-conscious consumers.
2. Polished Ladylike Pumps - Disruptive innovation opportunity: Creating sustainable and ethically-produced heels with a focus on comfort and design.
3. Chic Stiletto Booties - Disruptive innovation opportunity: Introducing customizable and interchangeable heel designs to offer versatility and personalization.
Industry Implications
1. Fashion Design - Disruptive innovation opportunity: Utilizing advanced materials and 3D printing to create innovative and unique shoe designs.
2. Retail - Disruptive innovation opportunity: Implementing augmented reality technology for virtual try-on experiences to enhance online shopping for footwear.
3. Sustainable Fashion - Disruptive innovation opportunity: Developing eco-friendly and cruelty-free alternatives for materials used in shoe manufacturing.

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