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Uber Black Launches Quiet Mode for Anti-Social Riders

Uber black has recently launched a quiet mode for drivers in the US, aiming to appeal to those looking to travel in silence. The new feature is a way to request minimal conversation from your driver and will be available for those requesting an 'Uber Black' or 'Uber Black SUV.' Users have the option to select 'quiet preferred,' 'happy to chat' or 'no preference.'

Quiet Mode is part of a new Rider Preferences launch for Uber Black. Other features include allowing riders to indicate when they have luggage and need assistance, as well as temperature controls for the vehicle. Additionally, Uber Black is now required to wait at least 15 minutes upon arrival before canceling on riders; however, riders will be charged for wait time after five-minutes.

Uber produce manager Aydin Ghajar stated that quiet mode "is something that people have been asking for for a long time." Uber also predicts this feature will be popular among women riders who may feel uncomfortable with male drivers being overly chatty. While Uber may not be able to fully enforce adherence to the preference, drivers who ignore the request could face harsh ratings from riders.
Trend Themes
1. Rider Preferences - The introduction of Rider Preferences by Uber Black opens up the opportunity for other ride-sharing companies to create similar customization options, disrupting the traditional one-size-fits-all approach to rideshare experiences.
2. Personalized Ride Experience - The introduction of quiet mode and other personalized preferences indicates a growing trend of businesses catering to individual needs, presenting opportunities for companies in various industries to offer tailor-made experiences.
3. Addressing Safety Concerns - Uber's prediction of quiet mode being popular among female riders highlights the importance of addressing safety concerns in the ride-sharing industry, presenting opportunities for innovative technologies and services to enhance passenger safety.
Industry Implications
1. Ride-sharing Services - The introduction of quiet mode and other ride preferences by Uber Black signifies the potential for ride-sharing companies to differentiate themselves by offering customizable features, disrupting the industry by providing personalized experiences.
2. Transportation Technology - The inclusion of personalized preferences in ride-sharing services opens up opportunities for transportation technology companies to develop innovative solutions that enhance user experiences, from safety features to efficient routing systems.
3. Consumer Services - The trend of personalized ride experiences highlights the demand for customization in various industries, creating opportunities for consumer service companies to offer tailored solutions and experiences beyond the ride-sharing sector.

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