Tortilla chips are one of America's favorite snacks, so the new Paqui Spicy Queso Tortilla Chips aim to deliver a new kind of taste experience to enjoy this summer.
The new chips are made with the same ingredients as the brand's other options and are mixed with smoky, spicy and cheesy flavors in order to produce a Tex-Mex-inspired experience.
Flavor preferences are changing on an international basis as more consumers open up their interest in different recipes and tastes in order to shift outside of their usual choices. The Paqui Spicy Queso Tortilla Chips are an example of this that were explained by Brand Manager Jeff Day at Paqui who said, "We know our existing fans and people new to Paqui will love the cheese-forward flavor and subtle spice that builds as you reach into the bag for more and more."
Smoky Cheese Tortilla Chips
The Paqui Spicy Queso Tortilla Chips Have an Authentic Flavor
Trend Themes
1. Authentic Flavor Tortilla Chips - The trend towards exploring exotic and authentic flavors in snack foods offers an opportunity for innovative companies to create unique taste experiences that appeal to adventurous consumers.
2. Tex-mex-inspired Snacks - The popularity of Tex-Mex cuisine around the world offers a chance for food companies to create new snack varieties that are inspired by this flavorful and distinct taste profile.
3. Changing Flavor Preferences - The trend of consumers being more open to trying new and different flavors provides a chance for companies to innovate and create snacks that meet the evolving palates of their customers.
Industry Implications
1. Snack Food Industry - The snack food industry should embrace exotic flavors and offer new snack options that are inspired by different cuisines and cultures.
2. Tex-mex Cuisine Industry - The Tex-Mex cuisine industry could collaborate with snack food companies to create new and unique snack varieties that authentically capture the flavor profile of this cuisine.
3. Flavor Development Industry - The flavor development industry should create bold and unique flavor combinations for the snack food industry, offering exciting and original taste profiles to consumers.