Photographer Raul Tejero captures The Ones 2 Watch 'Purple Elephant' editorial starring model Litza Veloz. The model is captured while wearing vintage apparel that is styled by Yasmina Rodriguez. Litza sports a mostly violet and teal-hued wardrobe, consisting of textured 80s power suits, ruffled dresses, and tapestry-printed tops.
Makeup for the editorial is courtesy of Francis Molina who opts for a bright color palette that strategically matched the wardrobe in the series. This retro-themed series celebrates structured and timeless apparel that is made modern with the help of fun accessories and props.
Some of the statement accessories featured in Purple Elephant include purple elephant figurines along with printed headscarves and earrings featuring felt fish pendants and textured gold motifs.
Vintage Chromatic Fashion
The Ones 2 Watch 'Purple Elephant' Editorial Spotlights Retro Apparel
Trend Themes
1. Vintage Fashion - Opportunity for disruptive innovation: Creating a digital platform that connects vintage fashion sellers with buyers, making it easier to discover and purchase unique retro apparel.
2. Retro-themed Styling - Opportunity for disruptive innovation: Developing a mobile app that uses augmented reality to allow users to virtually try on retro-inspired outfits, revolutionizing the way people shop for clothing.
3. Colorful Accessories - Opportunity for disruptive innovation: Designing a line of customizable statement accessories that users can mix and match to create unique color combinations, providing a personalized fashion experience.
Industry Implications
1. Fashion E-commerce - Opportunity for disruptive innovation: Introducing a subscription-based fashion service that curates and delivers vintage fashion pieces to customers based on their style preferences and trends.
2. Augmented Reality - Opportunity for disruptive innovation: Collaborating with fashion brands to develop an augmented reality platform that allows users to virtually try on different vintage fashion items before making a purchase.
3. Custom Jewelry - Opportunity for disruptive innovation: Leveraging 3D printing technology to create personalized statement accessories, enabling customers to design and produce their own unique jewelry pieces.