Pull&Bear recently unveiled a look at its latest collection designed for the Fall/Winter 2020 season full of retro designs that are suited for all styles. It embodies a sense of versatility for the colder times of the year with accessible shapes that invite layering opportunities.
There are a wide range of influences that detail the seasonal collection to ensure that it is suitable to many different audiences. To unveil the capsule, the brand showcases the designs digitally through a virtual fashion show through a morphing runway. Viewers can follow the visual journey of the unique pieces in a dizzy warped runway. The women's pieces feature heavy patterning and neutral color palettes for minimal and bold options. The menswear options are similar with bright prints or minimal shapes.
Contemporary Versatile Fall Fashion
Pull&Bear Launches a New Capsule for the FW20 Season
Trend Themes
1. Retro Designs - There is an opportunity for disruptive innovation in the fashion industry by incorporating retro designs into contemporary fashion collections.
2. Versatile Layering - The trend of versatile layering opens up opportunities for innovative fashion technologies and materials that provide both warmth and style.
3. Virtual Fashion Shows - The concept of virtual fashion shows presents an opportunity for disruptive innovation in the fashion industry, allowing brands to reach a wider audience and create unique visual experiences.
Industry Implications
1. Fashion - The fashion industry can capitalize on the trend of retro designs and versatile layering to create innovative and marketable collections.
2. Fashion Technology - The fashion technology industry has the potential to develop new materials and technologies that enable versatile layering and enhance the virtual fashion show experience.
3. Entertainment - The entertainment industry can explore virtual fashion shows as a novel way to engage audiences and create immersive experiences for fashion enthusiasts.