Fashion label PRIX introduces its latest capsule designed for the Fall/Winter 2019 season and it is packed with contemporary menswear designs. The strong sense of utility design language is showcased throughout the range and nod to designer Esther Ng's signature aesthetics.
The entire capsule captures her personal interests and a true honor to her childhood. Many of the designs include bottoms, accessories, and outerwear that are inspired by her early childhood style that can be described as tomboy-like, stemming from her interest of military-style and admiration of video games. Some of the notable designs in the latest PRIX range includes the face covers, crossbody bags, duffel bags, and the M-51 jackets that were prominent during the Vietnam War.
Contemporary Utility Fall Fashion
PRIX Unveils Its Returning Capsule for the FW19 Season
Trend Themes
1. Utility-driven Streetwear - Fashion labels can take inspiration from PRIX's strong sense of utility design language to create contemporary streetwear that meets fashion and function.
2. Nostalgia-inspired Designs - Designers can tap into childhood memories and personal interests to create designs that capture a sense of nostalgia and present them in a modern context.
3. Reworked Military-inspired Clothing - Fashion designers can take inspiration from military-style clothing and create unique designs such as face covers and M-51 jackets that have been reworked to meet modern fashion trends.
Industry Implications
1. Menswear Fashion - Menswear fashion designers can create utility-driven designs or incorporate nostalgia-inspired designs into their collections.
2. Streetwear Fashion - Streetwear fashion labels can take inspiration from PRIX's collection to combine functionality and style in their designs.
3. Outdoor Apparel - Outdoor apparel brands can take inspiration from PRIX's nod to military-style clothing to create functional and stylish pieces for outdoor enthusiasts.