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Jayda Cheaves and PrettyLittleThing's Party Collection is Dynamic

Jayda Cheaves, "the ultimate IT girl and brand ambassador for PrettyLittleThing," is leading us into party season with the hottest party looks. Get ready to bring in 2023 in style with these must-have pieces.

First up is the Bright Pink Feather Trim Cropped Boxy Blazer. This bold and stylish blazer is the perfect statement piece for any New Year's Eve outfit. Pair it with the Premium Blue Sequin Micro Mini Skirt for a disco-inspired look that is sure to turn heads.

Graphic body con crops tops and metallic pink skirts are also great options for a festive look. And don't forget the ultimate finishing touch: the perfect pair of platforms to level up any New Year's outfit.

The entire Jayda and Pretty Little Things Collection is available to purchase online.
Trend Themes
1. Party Season Fashion - Businesses in the fashion industry can capitalize on the trend of sequined and feathered party outfits to create new collections and campaigns.
2. Influencer Collaborations - Brands can leverage influencers' online reach and following by collaborating with them in public relations and marketing campaigns.
3. Online Shopping - As consumers shop increasingly on the internet, e-commerce continues to disrupt traditional brick-and-mortar industries.
Industry Implications
1. Fashion - Fashion retailers can leverage the trend of sequined and feathered party outfits to create eye-catching collections that cater to the growing demands of customers.
2. Influencer Marketing - With the rise of social media, influencer marketing has become an effective tool for businesses to reach their target audience and promote their products or services.
3. E-commerce - As more and more consumers shop online, the e-commerce industry disrupts traditional brick-and-mortar retail by offering better convenience and pricing options.

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