The Pole Watches are a high-quality yet accessible range of timepieces focused on providing wearers with a way to keep time, but also as a reminder to be mindful of every minute and aspect of their life. The timepieces draw inspiration from the Swahili phrase 'pole pole' to encourage appreciation for time and all aspects of life, which is achieved by only utilizing a single hand on the watch to offer a rough estimate rather than exact indication of the time. The Akili Collection of watches from the brand come in four styles including Fika Eunoia, Flâneur and Ukiyo.
The Pole Watches are powered by Swiss technology inside and encourage curious wearers to choose the model that suits their specific lifestyle or ethos the best.
Mindfulness-Focused Timepiece Collections
Pole Watches Draw Inspiration from African Philosophy
Trend Themes
1. Mindfulness-focused Timepiece Collections - A trend of creating timepieces that focus on promoting mindfulness and appreciation for time and life, rather than solely providing exact timing information.
2. Singular Hand Watch Design - A trend of designing watches with only one hand to offer users a rough estimate of the time and encourage a more relaxed and present mindset.
3. Swahili-inspired Design - A trend of drawing inspiration from African languages, cultures, and philosophies to create unique designs for products, including timepieces.
Industry Implications
1. Fashion and Accessories - The fashion and accessory industry can innovate by incorporating mindfulness-focused designs in their product offerings.
2. Luxury Goods - Luxury goods retailers can take advantage of the mindfulness-focused trend by offering high-end, unique timepieces that promote appreciation for time and life.
3. Technology and Wearables - Wearable technology companies can incorporate the trend of singular hand watch design and mindfulness-focused features in their products to create healthier, more present-focused lifestyles for their customers.