Pininfarina Sintesi Fuel Cell Concept

2008 Geneva Motor Show

Beyond being stunning and environmentally friendly, the Pininfarina Sintesi concept aims to fulfill the ultimate Italian driving dream, getting rid of traffic lights.

Technology named the Clancast system communicates with other cars on the road to exchange traffic pattern info, eliminating the need for traffic lights and other street signs. The gorgeous concept will be shown at the Geneva Motor Show in March of 2008.

Implications - Automotive designers have envisioned a future full of eco-friendly commuter cars that can communicate with each other to reduce traffic congestion and minimize deadly collisions. Some designs go even further and promise to eliminate city fixtures such as traffic lights through innovative, intelligent communication technology.
Trend Themes
1. Eco-friendly Commuter Cars - The Pininfarina Sintesi concept showcases the trend towards environmentally friendly cars that also utilize innovative communication technology.
2. Intelligent Communication Technology - The Clancast system demonstrates the trend towards intelligent communication technology in the automotive industry.
3. Elimination of Traffic Fixtures - The Pininfarina Sintesi concept represents the trend towards eliminating city fixtures such as traffic lights through innovative communication technology.
Industry Implications
1. Automotive Industry - The Pininfarina Sintesi concept represents an opportunity for the automotive industry to design and produce more eco-friendly cars utilizing intelligent communication technology.
2. Smart Technology Industry - The Clancast system provides an opportunity for the smart technology industry to develop and implement innovative communication technology in the automotive industry.
3. Urban Planning Industry - The trend towards eliminating city fixtures such as traffic lights through communication technology presents disruptive innovation opportunities for the urban planning industry.

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