63-year-old Piero Lugano opened up his own wine shop in the Italian Riviera in 1978. Then, about ten years ago, he decided he wanted to try making his own sparkling wine from "indigenous varieties grown in vineyards overlooking the Golfo Paradiso on the Mediterranean," according to the New York Times.
The only problem that Piero Lugano came across was that he had nowhere to keep the bottles during the aging process, until he realized that he could store them under the sea.
"It’s better than even the best underground cellar, especially for sparkling wine. The temperature is perfect, there’s no light, the water prevents even the slightest bit of air from getting in, and the constant counterpressure keeps the bubbles bubbly," explains Lugano.
Not only do the bottles turn a gorgeous color, but the taste is apparently exquisite and the process is eco-friendly since it doesn't affect the environment whatsoever.
Sounds great to me!
Underwater Wine Cellars
Piero Lugano Discovers That the Sea is the Best Place for Sparkling Wine
Trend Themes
1. Underwater Aging - The trend of aging wine under the sea offers the opportunity for innovative methods of creating and storing wine.
2. Eco-friendly Wine Production - The trend of underwater wine cellars offers an eco-friendly alternative to traditional wine production and may be an opportunity for sustainable wine-making practices.
3. Alternative Wine Storage - The trend of using the ocean as a wine storage solution may open up opportunities for other alternative wine storage solutions.
Industry Implications
1. Wine Production - The wine production industry may explore the possibilities of underwater wine storage solutions for sparkling wines and other varieties of wine.
2. Marine Engineering - The marine engineering industry may explore the possibilities of creating underwater wine storage facilities.
3. Sustainable Hospitality - The hospitality industry may incorporate environmentally-friendly wine production practices, such as underwater wine cellars, into their business models.