Cheese lovers rejoice because a new concept bar called Pick & Cheese is coming to London, England and it features an actual cheese conveyor belt.
Pick & Cheese is an aptly named cheese bar set to arrive a the street food purveyors KERB's latest project, Seven Dials Market. Set to debut in September of 2019, KERB's new Pick & Cheese concept will combine gourmet cheese with the kind of conveyor belts found in certain sushi restaurants. The 40-meter cheese conveyor belt will feature various cheeses on different colored plates that indicate how much each dish costs. In total, there will be 25 different kinds of cheese to try, all of which will be sourced from UK-based farms and producers. The cheeses will also be paired with delicious condiments for a truly magical tasting experience.
Cheese-Delivering Conveyor Belts
The New Pick & Cheese Bar Will Feature a Cheese Conveyor Belt
Trend Themes
1. Cheese-bar - Opportunity for creating unique dining experiences by combining unconventional food concepts, such as a cheese conveyor belt, with traditional culinary offerings.
2. Conveyor-belt-dining - Disruptive innovation opportunity to introduce interactive dining experiences by incorporating conveyor belts into restaurants to serve food.
3. Farm-to-table-cheese - Growing trend of sourcing locally-produced, high-quality cheese from farms, presenting an opportunity for artisanal cheese makers to connect with consumers.
Industry Implications
1. Food-service - Incorporating unique dining experiences, like cheese conveyor belts, into traditional food service establishments to attract and engage customers in new ways.
2. Hospitality - Introducing innovative dining concepts, such as conveyor-belt-dining, to elevate guest experiences in hotels, resorts, and other hospitality establishments.
3. Food-manufacturing - Demand for locally-sourced, farm-to-table cheese creates opportunities for food manufacturers to partner with local farms and produce high-quality artisanal cheese products.