With the absence of Photoshop and re-touching, British photographer Flyn Vibert creates a phantasmal mood in his work. Instagram and photo filters are easily recognizable these days, and Vibert sets himself apart making handmade filters in conjunction with re-lighting and re-shooting for the final effect. His main narratives follow themes of illusion and hallucination along with ancient, while his work contradicts this combination with raw elements of reality.
For a look that can easily be described as macabre and melancholy, Vilbert's handmade filters use milk, coffee and sugar for the final effect, making an alternative in fashion editorials that are usually glossy and rely on airbrushing -- Vilbert is pushing in the other direction.
This emerging take on photography is being dubbed "poorer photography," meaning "no Photoshop, no retouching, no darkroom manipulation, just photography." This style is easily recognizable for its raw elements and apocalyptic take on fashion.
Technology-Free Photo Filters
Flyn Vibert Achieves Instagram-Like Looks the Old-Fashioned Way
Trend Themes
1. Poorer Photography - The emerging trend of 'poorer photography' presents an opportunity for photographers to create raw and authentic images without relying on Photoshop or retouching.
2. Handmade Filters - The trend of using handmade filters, such as those made from milk, coffee, and sugar, offers a disruptive innovation opportunity in the photography industry by providing unique and unconventional visual effects.
3. Alternative Fashion Editorials - The rise of alternative fashion editorials that embrace the macabre and melancholy aesthetics, by avoiding airbrushing and glossy finishes, creates new opportunities for fashion industry professionals to defy traditional norms and push boundaries.
Industry Implications
1. Photography - The emergence of 'poorer photography' presents an opportunity for photographers and photography equipment manufacturers to cater to the demand for raw and unedited visual content.
2. Fashion - The trend of alternative fashion editorials, with a focus on embracing unconventional looks through minimal editing, offers fashion brands and designers a chance to differentiate themselves and create authentic narratives.
3. Creative Arts - The use of handmade filters and unconventional photography techniques opens up disruptive innovation opportunities for artists and creatives to explore new ways of expressing their visions and challenging traditional techniques.