Luxury pen maker Mont Blanc is now offering the Meisterstück pens featuring Personal Code Ink that can be traced back to you. The ink contains an invisible botanical code, sort of like pen DNA, that is unique to its owner.
The Personal Code Ink Meisterstück pens, which Mont Blanc calls 'writing instruments,' come in a set of two in a fine jewelry box with several refills. Also, these luxurious writing instruments each have a diamond on the pen's clip and gold-plated trim, and comes with "a letter or memento bearing the owner's handwriting to verify authenticity."
Personalized DNA Pens
Mont Blanc's Personal Code Ink Protects Against Fraud and Forgery
Trend Themes
1. Personal Code Ink - Disruptive innovation opportunity: Expanding the use of personalized code ink to other luxury items to protect against fraud and forgery.
2. Invisible Botanical Code - Disruptive innovation opportunity: Applying invisible botanical code technology to other industries such as luxury fashion or high-end electronics to safeguard authenticity.
3. Authenticity Verification - Disruptive innovation opportunity: Developing advanced verification methods to ensure the authenticity of high-end products using personalized handwriting or other unique identifiers.
Industry Implications
1. Luxury Goods - Disruptive innovation opportunity: Incorporating personalized code ink technology into high-end watches or jewelry to provide verifiable authenticity.
2. Writing Instruments - Disruptive innovation opportunity: Integrating advanced authentication features like invisible botanical codes into other writing instruments such as fountain pens or calligraphy brushes.
3. Security Solutions - Disruptive innovation opportunity: Expanding the use of invisible botanical codes and personalized identifiers for security purposes in industries like passports, credit cards, or event tickets.