Graphic-Heavy Fall Streetwear

The New Patta Fall/Winter 2018 Fuses Classic and Modern Sportswear

The new Patta Fall/Winter 2018 collection recently launched and it is full of patterns that perfectly blend together traditional sportswear with contemporary styles. The collection features a range of outerwear that sits in the spotlight of the range, with standout pieces including a camel toned fleece jacket, barb wire tracksuit, dual-tone textual hoodie and a camo and skull long-sleeve shirt. Additional pieces include a red and black half-moon printed design over track pants and a polo shirt.

The seasonal range sees tees, hoodies, sweaters, crewnecks and outerwear all adorned in branding details in a variety of text sizes. The color palette sees some muted green, gray, brown, beige and blue, with some pops of red and bright yellow. Notably, some pieces are adorned in artwork done by Vincent van de Waal. The Patta Fall/Winter 2018 collection is set to drop in store locations and online beginning September 7th.
Trend Themes
1. Blend of Traditional and Contemporary Sportswear - Disruptive innovation opportunity: Create a new line of clothing that seamlessly merges classic and modern styles for a unique fashion statement.
2. Graphic-heavy Patterns - Disruptive innovation opportunity: Develop a line of streetwear using bold and eye-catching graphic patterns to stand out in a saturated market.
3. Artistic Collaborations - Disruptive innovation opportunity: Collaborate with renowned artists to create limited edition streetwear pieces, combining fashion and art.
Industry Implications
1. Fashion - Disruptive innovation opportunity: Integrate technology into fashion to create interactive and customizable streetwear experiences.
2. Art - Disruptive innovation opportunity: Explore the intersection of art and fashion by incorporating artistic elements in clothing designs.
3. E-commerce - Disruptive innovation opportunity: Develop an online platform that connects emerging streetwear brands with fashion enthusiasts, boosting the visibility of up-and-coming designers.

Related Ideas

Similar Ideas
VIEW FULL ARTICLE & IMAGES