Jordan Brand introduces a Particle Beige colorway of the iconic Air Jordan 1 Mid sneaker model this season. The tonal update showcases a plethora of textures that adorn the upper. This gives the show an earthy palette and an understated design language. The top of the shoe features a woven tongue that that is accented with a yellow Jumpman logo as a touch of branding.
The same color can be seen at the suede collar as well that wraps gently around the upper ankles of the mid-top silhouette. To showcase additional tonal contrast, the tan paneling details the body of the upper offset by a black Swoosh that rests of top of the light brown sidewalls. This pairs with the beige heel counter and soft toe cap complete with a bronze leather toecap.
Delicate Textural Bright Sneakers
The Air Jordan 1 Mid Comes in a Particle Beige Colorway
Trend Themes
1. Textural Sneakers - Brands can innovate by incorporating a variety of materials and textures in one sneaker model to create a unique and visually-interesting design.
2. Tonal Colorways - Sneaker brands can experiment with different shades of one color to create a cohesive and understated design language.
3. Minimalist Branding - Sneaker brands can explore subtle ways to incorporate branding, such as small logos or branding in the same color as the rest of the shoe, to appeal to consumers who prefer a more minimalist aesthetic.
Industry Implications
1. Footwear - Footwear companies can utilize different materials and colors in their sneaker designs to stand out and attract customers who value unique and stylish footwear.
2. Fashion - Fashion brands can incorporate minimalist branding and understated design elements in their products to appeal to consumers who prefer a more subtle, yet stylish aesthetic.
3. Retail - Retailers can stock up on sneakers that feature tonal colorways and innovative material combinations to provide their customers with a broad range of unique and trendy footwear options.