The Paper Mate Handwriting pencils and pens were developed specifically with kids in mind, especially young ones who are learning to write.
The fun, colorful and kid-friendly pencils are designed with thick lead to reduce breakages and either round or intuitive triangular shapes that assist with finger placement. Additionally, the new pens Paper Mate created boast a bold yet washable black ink, which is ideal for kids who are learning to trace over letters.
With these new pen and pencil designs, Paper Mate expresses that "writing products sold today are not designed with kids in mind," particularly in the digital age, and it aims to make the task of practicing penmanship feel exciting once again.
Introductory Handwriting Pencils
Paper Mate Handwriting Utensils Give Control to Beginners
Trend Themes
1. Early Education Writing - New kid-friendly writing utensils create disruptive education opportunities for early childhood educators, daycare centers, and parents teaching their young children at home.
2. Educational Materials Innovation - The development of improved writing utensils for kids illustrates an opportunity for disruptive innovation in educational material development for young children.
3. Technological Disruption in Early Learning - Decreasing emphasis on handwriting in the digital age illustrates a trend toward technology-focused early learning education, making it an area primed for technological disruption.
Industry Implications
1. Toy Manufacturing - Toy manufacturers could incorporate improved, child-friendly writing tools into their product lines as a creative, alternative toy option.
2. Education Materials Manufacturing - The design and development of new writing tools for young students presents a wide open opportunity for manufacturers of educational materials for children and teachers.
3. Childcare and Early Childhood Education - New writing utensils and other education tools can disrupt the early childhood education industry, creating new opportunities for preschools, daycare centers, and other organizations that cater to young students.