The Outdoor Afro x REI Co-op Collection is a collaboration capsule of gear for avid hikers alike to incorporate into their wardrobe when in search of a way to elevate their capabilities in the great outdoors.
The collection comes as a first of its kind collaboration between the brands and keeps function as well as form in mind to support explorers. The range includes pants, hoodies, hiking shoes, a waist pack and a backpack, which are all constructed with durability in mind to accommodate the needs of explorers spending extended periods in the wilderness.
The Outdoor Afro x REI Co-op Collection also includes polos, shirts, bandanas, jackets and water bottles, which are priced ranging from $15 up to $279. The collection is available now from REI.
Collaboration Hiker Capsule Collections
The Outdoor Afro x REI Co-op Collection is Adventure-Ready
Trend Themes
1. Adventure Apparel - Opportunity to create unique apparel collections catering to outdoor activities and adventure sports.
2. Collaboration Collections - Opportunity to collaborate with different brands to create innovative and purposeful outdoor products.
3. Sustainable Outdoor Gear - Opportunity to explore sustainable material options and create eco-friendly outdoor gear and apparel.
Industry Implications
1. Outdoor Retail - Opportunity for outdoor retail brands to collaborate with outdoor adventure groups and create unique gear collections.
2. Sport Apparel - Opportunity for sport apparel brands to expand their product line into outdoor adventure gear and apparel.
3. Sustainable Manufacturing - Opportunity for companies to invest in sustainable manufacturing processes for outdoor gear and apparel to appeal to environmentally conscious consumers.