Orlando Pita Play's Well Behaved™ Serum is an anti-frizz cream that smooths tresses while protecting against damage. The product effectively treats split ends, leaving hair soft, silky and shiny and is best recommended as a wet hair treatment that will detangle locks and prevent damage.
Based in Los Angeles, Orlando Pita Play is a Latin-owned haircare brand founded by famed hair stylist Orlando Pita. The brand offers a "curated collection of high-performance products that target every hair concern" with each product formulated with "efficacious ingredients to create beautiful and healthy hair."
In addition to its best-selling Well Behaved™ Anti-Frizz Cream Serum, the brand also offers shampoo and conditioner products, polishing creams and shine-boosting serums to name a few. The brand also organizes its product library by varying hair concerns -- from dull and dry to fine, damaged or color-treated hair.
Protective Anti-Frizz Serums
Orlando Pita Play's Well Behaved™ Serum Smooths and Reduces Damage
Trend Themes
1. Anti-frizz Haircare - The trend of anti-frizz haircare products like Orlando Pita Play's Well Behaved™ Serum presents opportunities for innovative formulations and advanced technologies to effectively smooth and protect hair.
2. Latin-owned Haircare Brands - The rise of Latin-owned haircare brands, exemplified by Orlando Pita Play, showcases the potential for diverse and culturally relevant products that cater to a wide range of hair types and concerns.
3. Targeted Hair Concerns - The focus on addressing specific hair concerns, as demonstrated by Orlando Pita Play's product library, highlights the need for personalized solutions that cater to individual needs and preferences.
Industry Implications
1. Haircare - The anti-frizz haircare trend opens up opportunities for product development and innovation in the haircare industry, particularly in creating effective and long-lasting frizz control solutions.
2. Beauty - The success of Latin-owned haircare brands like Orlando Pita Play indicates the potential for the beauty industry to embrace diversity and inclusivity, offering products that cater to a wider audience across different hair types and textures.
3. Personal Care - The demand for targeted solutions for specific hair concerns promotes growth and opportunities within the personal care industry, where brands can develop specialized products that address individual needs.