Dunkaroos introduces a new limited edition Orange Sherbert flavor before the end of the summer season. It brings forth a nostalgic element nodding to the 90s recently with the re-launch of its iconic classic chocolate and vanilla confetti cookie flavor.
This time around, it takes on a more seasonal approach with the citrusy option, putting an Orange Sherbert flavor on the roster. There is a blend of sweet and tart notes, along with fruity tastes in one frosting dip -- it comes with the brand's classic vanilla cookies for dipping. It is set to launch later this month and will be available in grocery stores across the nation for a limited time only, as well as Speedway and 7-Eleven locations.
Orange-Flavored Dipped Snacks
Dunkaroos Introduces a Limited Orange Sherbert Flavor
Trend Themes
1. Limited Edition Flavors - There are disruptive innovation opportunities in the food and beverage industry for offering limited edition flavors of existing products to keep customers engaged and interested.
2. Nostalgia Marketing - The trend of using nostalgia marketing presents an opportunity for brands to connect with a new generation of customers who appreciate retro designs and flavors from the past.
3. Seasonal Offerings - Food and beverage companies can tap into the trend of seasonal offerings of their products to cater to the consumer's desire for variety and novelty.
Industry Implications
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2. Retail - The trend of nostalgia marketing presents an opportunity for retailers to stock retro-themed products and connect with a new generation of customers who appreciate the designs and flavors of the past.
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