Oat milk alternatives are popular with consumers for their dairy-free formulas and rich consistencies, as well as classic flavors like vanilla and chocolate. In fact, the brand is expanding its line of single-serve Milked Oats with Vanilla and
Chocolate flavors of its own, as well as a brand-new Blueberry variety.
The unique plant-based beverage boasts a full serving of whole grains and sets itself apart with a shelf-stable formula with just five ingredients—that's entirely free from added gums or oils. The blueberry-flavored oat milk alternative is made with a base of filtered water and whole-grain oats, plus salt, cane sugar and natural flavors.
The satiating beverage is full of fiber and contains 58% of the daily recommended servings of whole grains per carton.
Berry-Flavored Oat Beverages
Elmhurst 1925's Newest Oat Milk Alternative Boasts a Blueberry Flavor
Trend Themes
1. Dairy-free Oat Beverages - Opportunity to tap into the growing market of consumers looking for plant-based alternatives to dairy milk with oat-based beverages.
2. Single-serve Oat Milk - Launching single-serve options for oat milk allows for convenient on-the-go consumption, catering to busy consumers.
3. Shelf-stable Plant-based Beverages - Creating shelf-stable oat milk alternatives eliminates the need for refrigeration, making it more accessible for distribution and storage.
Industry Implications
1. Plant-based Food and Beverage - Companies in this industry can expand their product offerings by developing dairy-free oat milk alternatives.
2. Convenience and Ready-to-drink - Expanding the ready-to-drink category to include single-serve oat milk options can cater to time-constrained consumers.
3. Packaged Foods and Beverages - The trend of shelf-stable plant-based beverages presents an opportunity for companies in this industry to develop and market similar products.