Patta works in collaboration with Italian sportswear brand NR Ennerre for the second time this year with the launch of another football jersey. The inspiration behind the design celebrates the kits originally worn by Italian football clubs in Naples during the 1989/90 season won by Scudetto.
The team's bright red hue from the win is retained in the reimagined home jersey. The game win was led by Diego Maradona and the jersey celebrates him with the number 10 detailing the long sleeve silhouette. It continues to celebrate the team's win with a fabric construction featuring premium acrylic that feels similar to wool. The front feature branding of both contributing brands and the back features a bold white number 10 in contrast of the red base.
Naples-Inspired Bold Jerseys
Patta Works with NR Ennerre on a Second Football Jersey
Trend Themes
1. Retro-inspired Football Jerseys - Opportunity for brands to collaborate with sportswear companies to create vintage-inspired football jerseys like Patta and NR Ennerre.
2. Celebrity Tribute Apparel - Opportunity to design apparel that celebrates iconic figures like Diego Maradona, as seen in the Patta x NR Ennerre collaboration.
3. Premium Materials in Sports Apparel - Opportunity to use high-quality materials, such as premium acrylic, to elevate the comfort and luxury of sports jerseys.
Industry Implications
1. Sportswear - Disruptive innovation opportunity for sportswear companies to partner with fashion brands and create unique apparel collaborations.
2. Fashion - Opportunity for fashion brands to venture into the sports industry by designing stylish and nostalgic football jerseys.
3. Apparel Manufacturing - Opportunity for apparel manufacturers to explore new materials and techniques to enhance the quality and aesthetic of sports jerseys.