Wooden Platform Revivals

1970's Eco-Chic Footwear Makes a Comeback

Wooden platforms recently made their comeback on the spring runways for 2009. At Gucci, ankle-strap sandals were paired with slouchy skinny pants, cuffed to draw the eye to the shoe itself. At Ralph Lauren, the high wooden heels were worn with everything from khaki shorts to harem pants.

Miu Miu’s take on the trend was sleek and stylish with a few exciting embellishments, and not to be left behind in the cold weather, Frye came out with rocker-chic wooden platform shoes. 

The selection of wooden platforms to come is overwhelming. There will surely be something for everyone, regardless of what style you are wearing or how high you can stand your heels to be. 
Trend Themes
1. Wooden Platforms in Fashion - Fashion brands can capitalize on the revival of wooden platforms by incorporating unique embellishments and offering a diverse selection to cater to different styles and preferences.
2. Ankle-strap Sandals - Shoe designers can embrace ankle-strap sandals as a disruptive innovation opportunity, creating new variations to pair with different types of pants and outfits.
3. Rocker-chic Wooden Platforms - The trend of rocker-chic wooden platforms presents an opportunity for footwear brands to experiment with edgy designs and materials, appealing to fashion-forward consumers.
Industry Implications
1. Fashion Industry - Fashion brands can benefit from the revival of wooden platforms by incorporating them into their collections and leveraging the demand for eco-chic footwear.
2. Shoe Manufacturing Industry - Shoe manufacturers can seize the trend of ankle-strap sandals by producing innovative designs that offer both style and comfort, catering to the evolving preferences of consumers.
3. Footwear Retail Industry - The rocker-chic wooden platforms trend creates an opportunity for footwear retailers to curate a unique selection of edgy designs, targeting fashion-conscious customers seeking statement footwear.

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