The Nixon x Baartmans and Siegel SS 2015 collection was inspired by hyper-controlled environments. The lookbook has a rigid, utilitarian vibe, not unlike that of a platoon. The collective masculine energy is harnessed to give the impression of sheer force beneath the mask of discipline. There's something exciting about its potential, actively restrained, bubbling to surface.
The clothes by the London-based brand (Baartmans and Siegal) are complemented by sporty, militaristic watches from the California manufacturer. Ultimately, the sensible, pragmatic collection functions much like a well-oiled machine; everything has a detailed purpose, working together for a single goal. Again, this is much like how a platoon functions.
Overall, the Nixon x Baartmans and Siegel SS 2015 lookbook presents a fashionable squadron of men accustomed to getting things done.
Disciplined Military Lookbooks
The Nixon x Baartmans and Seigel Lookbook is Controlled
Trend Themes
1. Hyper-controlled Environments - Opportunity for innovating new products or technologies that enhance control and discipline in various industries.
2. Utilitarian Vibe - Potential for designing minimalist, functional products across different sectors.
3. Sporty Militaristic Style - Chance to create trendy clothing, accessories, and lifestyle products that incorporate militaristic elements.
Industry Implications
1. Fashion - Exploring new styles and designs that cater to the demand for hyper-controlled, utilitarian fashion.
2. Technology - Developing innovative tools and systems that improve control and efficiency in various industries.
3. Lifestyle - Creating products and experiences that embrace the sporty-militaristic style, appealing to consumers interested in a disciplined, adventurous lifestyle.