Summer is coming to a close, but that shouldn't stop consumers from enjoying every last minute of the warmer weather, and Nike's Kawa slides are hoping they can do so in style.
The practical shoes feature a classic slide silhouette, making for a shoe that can be easily thrown on. The understated colorway makes for a look that's both subtle and elegant, giving consumers the opportunity to piece together a more casual look. Some iterations of this shoe already exist on the market, but this new release is offering both a black and white and a pastel pink iteration.
The shoes are currently retailing online for $26 USD at various stores and online.
Summer-Ready Pastel Slides
Nike's Kawa Slides are Arriving in 2 New Colorways
Trend Themes
1. Summer-ready Pastel Slides - A trend of fashion-forward, pastel-colored slides that can be worn for both comfort and style.
2. Classic Silhouette Shoes - A trend of footwear that feature the practical and minimalistic slide silhouette for easy wear.
3. Subtle and Elegant Colorway - A trend of understated colorways, such as pastel pink, that offer a more casual and refined look.
Industry Implications
1. Footwear - Opportunity for footwear companies to incorporate subtle and elegant colorways into their classic silhouette slides for both comfort and style.
2. Fashion - Opportunity for the fashion industry to capitalize on the trend of summer-ready pastel slides for their next collection or trend report.
3. Retail - Opportunity for retail stores to carry popular styles of classic silhouette shoes, such as slides, in a variety of trendy colorways and patterns.