The Nike Snowboarding Fall/Winter 2009 collection has been unleashed on the pow-shredding public. The collection features boots such as the Zoom Force 1 and the Kaiju boot.
The Nike Snowboarding brand, which is only in its second season, has more attention-getting colors on their boots and jackets this year. The jackets feature Gore-Tex and Recco technology, and if you are wanting something a little more stylishly tame, solid black and solid white boots are also available.
Mountain-Ready High Tops
Nike Debuts Fall/Winter 2009 Snowboarding Collection
Trend Themes
1. Colorful Snowboarding Gear - Disruptive innovation opportunity: Create snowboarding gear in vibrant colors to cater to consumers looking for more attention-getting apparel options.
2. Advanced Technology in Snowboarding Gear - Disruptive innovation opportunity: Integrate cutting-edge technologies like Gore-Tex and Recco into snowboarding gear to enhance performance and safety on the slopes.
3. Minimalistic Snowboarding Design - Disruptive innovation opportunity: Develop sleek and simple snowboarding gear designs, such as solid black and solid white boots, to appeal to consumers seeking stylishly tame options.
Industry Implications
1. Snowboarding Equipment - Disruptive innovation opportunity: Explore the snowboarding equipment industry to introduce new and innovative products that enhance the overall snowboarding experience.
2. Outdoor Apparel - Disruptive innovation opportunity: Enter the outdoor apparel industry with innovative snowboarding jackets featuring advanced technologies like Gore-Tex and Recco for improved comfort and functionality.
3. Fashion and Streetwear - Disruptive innovation opportunity: Collaborate with fashion and streetwear brands to create snowboarding gear that merges functionality with style, appealing to a broader range of consumers.