Outdoor activities have grown immensely in popularity as consumers seek to spend more time in nature rather than vacation in urban areas, so brands are offering gear that accommodates this lifestyle like the Nike ACG Okwahn II.
The sneakers are perfectly designed for backpackers and hikers to wear when traveling to keep them prepared for incremented weather or extended periods of walking. The shoes are outfitted with a tan leather upper, black mesh base, rugged outsole, perforated forefoot panel and more that helps the wearer to maintain optimal comfort when wearing them for extended periods.
The Nike ACG Okwahn II sneakers are set for a November release and come as a stylish option for avid travelers to consider when gearing up for their next adventure.
Backcountry Backpacker Sneakers
The Nike ACG Okwahn II are Ready for Hiking and More
Trend Themes
1. Outdoor Activity Gear - There is a demand for gear that caters to a lifestyle spent outdoors, and companies can innovate by designing gear that is multipurpose and customizable for various weather conditions and terrains.
2. Sneakers for Hiking and Traveling - The popularity of outdoor activities coupled with consumers looking for stylish and functional gear creates an opportunity to develop and market comfortable sneakers designed for hiking and traveling.
3. Perforated Design Elements - Incorporating perforated design elements in outdoor gear can provide better breathability, airflow and comfort, which can differentiate products in the market.
Industry Implications
1. Outdoor Recreation - This industry is poised to benefit from the growing interest in activities outdoors, and companies can talk and engage customers through virtual events, videos, blog articles, and social media to showcase and educate them on gear selection.
2. Athletic Footwear - Athletic footwear brands can expand their product line and styles by incorporating design elements that cater to the needs of travelers and hikers as consumers seek comfortable and versatile shoes for outdoor activities.
3. Apparel and Accessories - Companies can innovate and incorporate perforated design elements in clothing and accessories like hats, backpacks, and gloves to provide better breathability and airflow for customers who spend extended periods outside.