Lad Musician prepares for the Summer 2021 season with the new Nihilism Flower collection of apparel that nods to strong musical influences. It also draws heavy inspiration from plant life, especially flowers, as referenced in the namesake.
The capsule references the frustration that was brought upon the world due to the COVID-19 pandemic, inspiring the world to turn its attention to the beauty of florals. The brand emphasizes the message that "flowers are beautiful even when all seems meaningless." The capsule is made up of tees, jackets, oversized shirts, and more. All of these are detailed with all-over blossom patterning to stand out against the luscious colors. The collection also has footwear items, denim jeans, and cargo pants.
Musical-Themed Bright Summer Apparel
Lad Musician's Nihilism Flower Capsule Preps for Summer 2021
Trend Themes
1. Nihilism Flower Capsule - Opportunity to innovate and create more musical-themed summer apparel collections that incorporate plant life, especially flowers, as inspiration.
2. All-over Blossom Patterning - Opportunity to create unique designs by incorporating all-over blossom patterning on various clothing items.
3. Fashion and Music Collab - Opportunity for fashion and music industries to collaborate on more spring/summer apparel collections that incorporate musical influences and vibrant colors.
Industry Implications
1. Fashion - Innovative opportunity for fashion industry to create apparel that incorporates musical influences, florals, and bright summer colors.
2. Music - Opportunity for the music industry to partner with fashion and create fashionable merchandise inspired by their artists.
3. Footwear - Innovative opportunity for footwear industry to create unique and stylish shoes that incorporate floral and musical designs.