Italian techwear brand GALL introduces its new Nihil collection designed for the Spring/Summer 2020 season full of militaristic design and accessories ready for combat. The main inspiration that lies behind the capsule is ironic, deriving from the concept of nothingness.
The word 'Nihil' directly translates to 'nothing' in Latin and the seasonal capsule boasts this theme through the creative direction of Justin Gall. The range delivers crewneck sweaters, shorts, pants, outerwear, tees, accessories, and headwear. The color palette replicates camouflage prints through pink, gray, and blue, taking on a contemporary angle. Many pieces are also adorned with drip stained design and paint techniques. The collection also uses technical fabrics to deliver comfort, protection, lightweight components, and durability.
Militaristic Spring-Ready Techwear
GALL Captures the Energy of Nothingness in the Nihil Collection
Trend Themes
1. Militaristic Techwear - There is a growing trend in the fashion industry towards military-inspired techwear, combining functionality and style.
2. Nihilistic Fashion - Fashion brands are embracing the concept of nihilism and incorporating it into their collections, symbolizing the rebellion against societal norms.
3. Creative Camouflage Prints - Fashion designers are experimenting with unconventional color palettes and techniques to create camouflage prints that are both edgy and contemporary.
Industry Implications
1. Fashion - The fashion industry can innovate by incorporating military-inspired techwear and nihilistic themes into their designs.
2. Textile Manufacturing - Textile manufacturers have an opportunity to develop new technical fabrics that offer comfort, protection, lightweight components, and durability for the techwear market.
3. Art and Design - Artists and designers can explore new ways to express the concept of nihilism through drip stained designs and unconventional paint techniques.