Shanghai-Inspired Sneakers

This New Vans Classic Slip-On Comes from a Collaboration with ACU

ACU, a popular footwear retailer that's based in Shanghai, helped to design a new Vans Classic Slip-On that draws from elements of the Chinese city's street culture.

In order to do this, ACU adds on accents that have a high level of relevancy for those who call Shanghai home -- supplying it with bits of fur, which is reportedly "a winter delicacy" there. The bottoms of the soles are meanwhile marked by blue and white stripes -- a design that's also included subtly on the upper of the new Vans Classic Slip-Ons as well.

In addition to this, the uppers are constructed of a double layer of colored material -- meaning that after many wears, the sneakers will turn from a dark green to a vibrant tone of orange.

Trend Themes

  1. Regional-inspired Collaboration — Cross-industry collaborations result in the creation of products inspired by regional culture and trends.
  2. Personalized Footwear Design — Footwear designs incorporate elements of personal and cultural identity to create customized products.
  3. Sustainable Aging Footwear — Sneakers that change color over time with use create a trend of sustainable aging footwear design.

Industry Implications

  1. Fashion and Footwear — The fashion and footwear industry can use regional trends to create customized products with cross-industry collaborations.
  2. Cultural Tourism — Regional collaborations to create customized products can expand the cultural tourism industry.
  3. Sustainable Fashion — The sustainable fashion industry can incorporate new trends in different product designs, such as sneakers that change color with use.

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