The popular organic meal service One Potato recently announced the launch of seven new smoothie kits inspired by Co-Founder Catherine McCord’s latest cookbook titled 'Smoothie Project: Antioxidant Rich.'
One Potato is best known for its organic family meal kits, which help make weeknight meals easier for parents. Now the brand wants to help parents tackle breakfast too with its new easy-to-prepare smoothie kits. The seven new smoothie recipes are drawn from the more than 100 featured in McCord’s cookbook. These recipes include tasty combinations such as PB&J, Immunity Booster, Bright Green, Pina Colada, and Blue Chai. Each kit contains all pre-chopped ingredients, so consumers simply need to throw everything in a blender and enjoy.
DIY Smoothie Kits
One Potato is Launching Seven New Smoothie Kits
Trend Themes
1. Organic Meal Kits - Opportunity for disruptive innovation: Develop customizable organic meal kits that cater to specific dietary needs and preferences.
2. Easy-to-prepare Smoothie Kits - Opportunity for disruptive innovation: Create smoothie kits with pre-portioned ingredients and step-by-step instructions for a convenient and healthy breakfast option.
3. Recipe-inspired Kits - Opportunity for disruptive innovation: Design kits that provide all the necessary ingredients to recreate popular recipes from cookbooks or celebrity chefs, bringing gourmet meals to home kitchens.
Industry Implications
1. Meal Kit Delivery Services - Opportunity for disruptive innovation: Integrate organic meal kits into existing meal delivery services, expanding options for health-conscious consumers.
2. Healthy Food Industry - Opportunity for disruptive innovation: Develop innovative products and solutions that promote healthy eating habits, such as convenient smoothie kits packed with nutritious ingredients.
3. Cookbook Publishing - Opportunity for disruptive innovation: Collaborate with cookbook authors to create companion kits that provide all the ingredients needed to prepare their recipes, enhancing the cooking experience for readers.