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The New G-SHOCK Mudmaster Features Tech Integration

The new G-SHOCK Mudmaster will feature a more durable design and more technology than previous versions of the watch. Notably, the watch has Carbon Core Gaurd technology, which increases durability while reducing the weight of the timepiece. There is also a dual-layer caseback, which makes the watch resistant to any debris from its environment. The watch is titled the Casio G-SHOCK Mudmaster GG-B100 and it will be available in the US in August. The watch will have a $350 price point.

Technological integration to the new G-SHOCK Mudmaster includes built-in Bluetooth, which can enable users to link their watch with the G-SHOCK app. Connecting to the app will allow users to auto keep track of time where ever they are in the world. Sensors in the watch include an accelerometer, compass as well as temperature readings.
Trend Themes
1. Carbon Fiber Technology - Incorporating carbon fiber into watch designs can increase durability while reducing weight, presenting disruptive innovation opportunities in the watch industry.
2. Tech-integrated Watches - Watches that seamlessly integrate with smartphone apps and have built-in sensors such as accelerometers and compasses present disruptive innovation opportunities in the wearable technology industry.
3. Durable Design - Designing watches with durable features that can withstand harsh environments presents disruptive innovation opportunities in the outdoor gear industry.
Industry Implications
1. Watch Industry - Incorporating carbon fiber technology into watch designs and integrating technology features presents disruptive innovation opportunities in the watch industry.
2. Wearable Technology Industry - Developing tech-integrated watches with built-in sensors presents disruptive innovation opportunities in the wearable technology industry.
3. Outdoor Gear Industry - Designing durable watches that can withstand harsh environments presents disruptive innovation opportunities in the outdoor gear industry.

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