If you're looking for a salad that will leave you feeling full and satisfied, look no further than Wawa's new Cheeseburger Salad.
Wawa recently added two new offerings to its Freshly Made Salads menu: the new Cheeseburger Salad and the new Grilled Chicken Caesar Pasta Salad. The Cheeseburger Salad is essentially a cheeseburger without the bun. More specifically, you'll find a bed of romaine lettuce tossed with chopped burger patty pieces, cheese, salad toppings, and dressing. As for the Grilled Chicken Caesar Pasta Salad, this dish consists of penne pasta tossed with grilled chicken, romaine lettuce, Caesar salad dressing, plus your choice of toppings.
Both of the new salads can be found at participating Wawa locations nationwide for a limited time.
Beefy Cheeseburger Salads
Wawa is Serving Up a Hearty New Cheeseburger Salad
Trend Themes
1. Burger-inspired Salads - The trend of burger-inspired salads presents an opportunity to innovate by incorporating bold burger flavors into a healthy salad.
2. Salad-sandwich Hybrids - The trend of salad-sandwich hybrids creates disruptive innovation opportunities by combining various salad ingredients into a delicious and portable meal.
3. Protein-rich Salads - The trend of protein-rich salads provides an opportunity to innovate by incorporating non-standard proteins like chicken and beef into a unique salad offering.
Industry Implications
1. Fast Food - Fast food chains can leverage the trend of burger-inspired salads by competing for health-conscious customers and offering an alternative to traditional fast food offerings.
2. Casual Dining - Casual dining restaurants can capitalize on the trend of salad-sandwich hybrids by incorporating them into their menus and providing customers with convenient and healthy meal options.
3. Meal Kit Delivery - Meal kit delivery companies can leverage the trend of protein-rich salads by providing unique salad recipes with non-standard protein options to appeal to customers looking for a healthy and satisfying meal.