São Paulo-based sneaker boutique Your ID Store has partnered with footwear giant New Balance to release the ramen noodle-themed '327 Lámen' -- Lámen is ramen in Portuguese.
The sneakers feature and unique mix of textures and materials, as well as a color scheme that intends to replicate that
of the iconic Asian dish. In addition, the sneakers come dressed with custom graphics on the insoles and tags, as well as text reading "Caution: Do Not Eat" on its inner heels. Another standout element, the sneaker comes with pink Kanji embroidered on its heels.
For those interested, the Your ID x New Balance 327 'Lámen' is set to drop on Saturday, July 30th, and will be available to purchase on Your ID's website.
Ramen-Themed Sneakers
Your ID Partners with New Balance to Launch the New Balance 327 'Lámen'
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