adidas launches a new version of the Nemeziz 19+ sneaker model with a cold AlphaBOOST foundation spotlighting the bold colorway. The latest tonal finish features bold neon hues contrasting against a clean white knit foundation. The Cloud White uppers are adorned with black, 'Shock Pink,' and 'Solar Yellow' across the tension tape.
This sits on top of the signature BOOST sole unit that takes on a carved update to give off a more dynamic finish nodding to football culture. The model also highlights a Continental outsole made from rubber for strong grip and durability. The tension tape enables a sense of personalization as the hugged fit varies from the wearer to wearer. The stabilization is delivered with the iconic AlphaBOOST sole when it comes to side-to-side balance.
Sock-Like Vibrant Sneakers
adidas Unveils a New Nemeziz 19+ Model in Bright Neon Colors
Trend Themes
1. Bold Neon Colorways - The trend of bold neon colorways in sneaker design presents an opportunity for brands to capture attention and make a statement.
2. Customizable Fit - The trend of tension tape technology enabling a personalized fit opens up opportunities for sneaker companies to cater to individual preferences and enhance comfort.
3. Carved Update to Boost Sole - The trend of a carved update to the Boost sole unit offers footwear brands a chance to innovate and create a more dynamic and distinctive aesthetic.
Industry Implications
1. Footwear - The footwear industry can capitalize on the trend of bold neon colorways and tension tape technology to create visually striking and custom-fit sneakers.
2. Sportswear - Sportswear brands can leverage the trend of a carved update to the Boost sole unit to differentiate their products and appeal to consumers looking for unique and performance-enhancing footwear.
3. Fashion Accessories - The fashion accessories industry can incorporate bold neon colorways into their product offerings, such as vibrant shoe laces or colorful sneaker accessories, to cater to fashion-forward consumers.